New Salesperson Onboarding

Welcome to Tenet.

You are joining the team building the AI governance layer for K-12 schools. Tenet is the product that lets a district say “yes” to AI without gambling its FERPA liability, its students' safety, or its reputation. This guide makes you fluent in what we do, how it works, and why districts buy, fast.

📝 Plain-English rules, enforced for you 🚫 Detects & blocks unapproved AI 🛡️ On-device safety + privacy ⚡ Ships in 24 hours
The opportunity

Every district is having the AI conversation right now

The 2025 to 2026 school year forced the issue. “What is our AI policy?” is a live board-level question in nearly every district, which makes discovery easier than it has ever been.

Schools are stuck between two bad options

Block AI entirely, which is impossible, because students have phones and home internet, so a block just pushes use underground. Or allow AI with no guardrails, which creates instant FERPA and COPPA liability the moment a student or teacher pastes a roster, an IEP, or a grade book into ChatGPT.

Tenet resolves the gap

We let districts allow educational AI with clear instructional boundaries, real student-safety controls, and classroom visibility, without sending sensitive student data to AI vendors. We turn an anxious policy debate into an operational system.

Memorize this
“Web filters protect against where students go. Tenet protects against what students send, and shapes how the AI responds.”
The 30-second pitch

What Tenet is, in one breath

If you remember one paragraph, make it this one.

Tenet is an AI governance layer that installs as a managed Chrome extension and sits between students and teachers and the major AI platforms: ChatGPT, Claude, Gemini, Copilot, Grok, MagicSchool, and SchoolAI. A district or a teacher writes their classroom rules in plain English, and Tenet enforces those rules on whatever supported platform a student opens. It also detects and blocks AI tools that are not on the approved list, scrubs private student data out of prompts, and watches for safety risks. The sensitive work happens on the device, so student prompts never leave the browser to reach our servers.

7
AI platforms governed
Plain English
How rules are written
0
Raw prompts stored on our servers
<24h
From decision to deployed
The defining feature

Write your rules in plain English. We enforce them everywhere.

This is the heart of Tenet and the thing no filter does. There is no policy language to learn, no scripting, no per-platform setup. You type what you want in normal sentences, and Tenet applies it invisibly on every supported AI platform a student uses.

One rule set, every platform, enforced automatically

A district sets the baseline. Then, with Pro, every teacher writes their own rules for their own class. That teacher-by-teacher control is the superpower: an English teacher and a chemistry teacher want completely different things from AI, and Tenet lets each get exactly that, without IT in the loop.

District baseline (Basic, free)
“Allow ChatGPT and Gemini for research. Never let the AI write a full essay. Always tell students to cite their sources.”
Mr. Rivera, English 10 (Pro, his class only)
“Be a Socratic tutor. Ask what they have tried first. Give hints, not answers. Do not write paragraphs for them.”
Ms. Chen, Chemistry (Pro, her class only)
“Help with concepts and practice problems. Do not give final answers to graded lab questions.”

Tenet injects each teacher's rules into the conversation automatically, keeps them in force as the chat goes on, and the student never sees the instructions. The same rules apply whether the student opens ChatGPT, Claude, or Gemini.

🧑‍🏫 Teacher-by-teacher

Each teacher tailors AI to their subject and their lesson. The result is the difference between “AI gave the answer” and “AI coached the thinking.”

🔁 Stays in force

Rules are re-applied as the conversation continues, so the AI cannot drift back to doing the work for the student a few messages later.

🌐 Platform-agnostic

Write the rule once. It works across all seven supported AI tools. No separate setup per platform.

Memorize this
“You describe the classroom you want in plain English. Tenet makes every AI platform behave that way, for every teacher, automatically.”
How it works

The on-device model, our defining architecture

This is the concept that unlocks our privacy story, our speed, and our pricing. Learn to draw it on a whiteboard.

The data flow

🧑‍🎓
Student opens an AI tool
or types a prompt or uploads a file
🛡️
Tenet, in the browser
blocks unapproved AI · scrubs private data · injects your plain-English rules · runs safety checks
🤖
Approved AI vendor
receives the cleaned, rule-shaped prompt
↩️
Reply re-rendered
real names restored locally on screen

If the site is not an approved AI tool, Tenet blocks it before anything is typed. Separately, Tenet sends only sanitized, categorical analytics (for example, “1 jailbreak attempt, grade 9”) to the backend or the district's own storage, never the prompt text.

🔒 Privacy

A breach of Tenet's servers cannot leak student prompts, because they were never on our servers. That erases roughly half of a district's standard vendor security review.

⚡ Speed

Zero proxy latency. There is no cloud round-trip to slow students down. The checks run on the Chromebook in a few milliseconds.

💸 Economics

Our cost scales with roster size, not prompt volume. That is why we can give Basic away for free and still run very high gross margins on Pro.

Memorize this
“Student prompts and AI responses never leave the student's browser to reach Tenet.”
Approved-AI control

We detect and block AI tools that are not on the approved list

A district picks which AI platforms are allowed. Tenet enforces that list on the device. This is included free in Basic.

🚫 Allowlist enforcement

If a student navigates to an AI tool the district has not approved, Tenet blocks it on the spot, before any prompt is sent. The district decides exactly which of the seven platforms are in play.

🔎 Recognizes AI behavior, not just URLs

New AI sites appear constantly. Tenet recognizes when a site is acting like an AI chatbot, so it can catch unapproved tools that a simple URL blocklist would miss. This is why it pairs well with, and does not replace, a web filter.

The safety layer

Real ML models, not keyword lists

Tenet ships seven trained, on-device classifiers: jailbreak, self-harm, bullying, illicit content, violence, sexual content, and student-record or peer-PII. Each is opt-in per district with tunable sensitivity. They run in a deliberate three-layer pattern so they are both accurate and cheap to run.

1

Trigger, a fast pattern gate

A lightweight pre-filter decides whether a prompt is even worth a closer look. About 99% of prompts skip the ML model entirely, which keeps everything fast and inexpensive.

2

Model, the trained classifier

Anything the trigger flags goes to the on-device ML model for a confidence-scored decision. Each model is tiny (around 30KB) and runs in the browser with no network call.

3

Safety net, live compliance monitoring (PRO)

An on-device language model reads the actual conversation against the teacher's plain-English rules, catching nuance like “be a Socratic tutor, do not write the essay.”

💚 Crisis overlays are free, on purpose

When self-harm is detected, the student instantly sees an in-browser crisis-resource overlay (988, Crisis Text Line, local counselor). This is free in Basic. A student in crisis should see crisis resources whether or not their district has paid for the alert layer. Counselor alert dispatch is Pro.

🎯 The dual-path self-harm check

Tenet checks two signals: the student's prompt flags concern, and the AI's own reply surfaces crisis language. When both fire, it is the highest-confidence incident, and supportive by design, not punitive.

The privacy and DLP layer

Stripping student data before it leaves the device

DLP means Data Loss Prevention. A four-phase pipeline cleans prompts and uploaded files (PDF, Word, Excel, PowerPoint, RTF, CSV, even images via on-device text recognition) before anything reaches the AI.

1 · Regex PII
emails, phones, SSNs, DOB, addresses, IDs
BASIC · FREE
2 · Roster PII
catches “Sarah W.” by knowing your real students
PRO
3 · Pseudonymization
swaps real names for synthetic ones outbound
PRO
4 · Context classifier
“Sarah went to Paris” (a peer) vs “Sarah, the capital of…” (not PII)
PRO

✨ The standout demo: pseudonymization

The student writes “Help Sarah Wilson revise her essay.” Tenet sends the AI “Help Jordan Maple revise her essay.” The AI replies about “Jordan Maple,” and the student sees the answer with “Sarah Wilson” restored on screen. The AI vendor never sees the real name, and the student never notices the swap. The name map lives only in tab memory and is destroyed when the tab closes. No competitor does this.

Deployment

“Tenet ships in 24 hours, not 24 weeks”

This is a genuine differentiator, and it is what makes the free-tier wedge work. Districts deploy through tools they already use.

📋 No new infrastructure

No network changes, no SSL certificates, no servers to install. Identity comes from the Google Workspace the district already has.

🖥️ Force-install in minutes

Pushed via Google Admin, then Devices, Chrome, Apps and extensions, Force install. It propagates to every managed Chromebook in minutes, and students cannot disable or remove it.

⏱️ Under a day for Basic

Basic deploys the same business day. Pro with roster takes 2 to 3 days. DPA signing (pre-cleared SDPC template) is typically under two weeks.

The commercial model

Basic is free. Pro is the business.

Free Basic is our wedge. It collapses the 6 to 12 month K-12 procurement cycle into one 30-minute call, and every Basic install becomes a Pro lead with the product already running on the district's devices.

Tenet Basic
$0 / free, district-wide
  • All 7 governed AI platforms plus approved-AI allowlist enforcement
  • Detect and block unapproved AI tools
  • District-wide plain-English rules enforced across platforms
  • On-device classifiers: jailbreak, illicit, self-harm, bullying
  • Free crisis-resource overlay for students in crisis
  • Regex PII redaction, in chat and all file formats
Tenet Pro
$8 / AI-active student / year
  • Teacher-by-teacher plain-English rules and class modes (Standard, Ultimate Focus, Block All AI)
  • Bell-schedule and A/B awareness, take-home rules by subject
  • Roster integration plus roster-aware DLP and name pseudonymization
  • Live compliance monitoring and a strike system
  • Real-time counselor alerts (Gmail, Chat, webhook) and an incident queue
  • Advanced analytics and incident drilldowns

💡 Price it on AI-active students

$8 is per AI-active student, typically grades 7 to 12, not full K-12. Because you only pay for the grades actually using AI, the effective cost across your whole district stays well below platforms that bill on every enrolled student.

📈 Three Pro conversion triggers

(A) a crisis incident, so they want counselor alerts, which is the highest-converting; (B) a teacher asks for their own classroom rules; (C) they evaluate roster integration.

🤝 Pricing discipline

Multi-year discounts exist (2 to 3 year). Never volunteer a discount, and never quote below the floor without founder sign-off. No false urgency, ever.

How we are different

We are not a web filter. We are the layer inside the AI chat.

Most prospects already own a content filter. Position Tenet as additive, never as a replacement, and never throw fear or doubt. Lead with facts and let their counsel draw conclusions.

CapabilityWeb filters
(Securly, GoGuardian, Lightspeed)
Tenet
Blocks where students browseYes, their core jobPairs alongside, we do not replace it
Enforce plain-English district and teacher rules across AI platformsNoYes, our defining feature
Detect and block unapproved AI tools, including new onesURL blocklists onlyRecognizes AI behavior, not just URLs
Governs what students type, paste, or upload to AIBlind to itPurpose-built for it
Where student prompts are analyzedSent to vendor serversOn the device, never leaves the browser
Outbound student-name pseudonymizationNoneUnique to Tenet
AI platforms coveredAbout 1 to 37
Free safety tierPaidFree Basic

The headline contrast, handle with care

Some filters offer “AI transparency” by sending every student prompt, raw, to their servers for classification. Tenet does that work on the device, so the prompt never leaves the browser. Frame it as an architectural choice their counsel can weigh. Never accuse anyone of a violation.

Be honest about where they win

Competitors today offer 24/7 human-analyst review and live roster sync (ClassLink and Clever). We do CSV roster now, with ClassLink and Clever shipping fall 2026. Concede gracefully, because credibility wins deals.

Memorize this
“Tenet is the only product that turns a teacher's plain-English rules into enforced AI behavior, on every platform, entirely on-device.”
Who you are selling to

The same product, six different conversations

A district decision involves several people. Lead each one with what they personally lose sleep over.

🏛️ Superintendent
Risk, reputation, board and community trust, policy coherence
You are not buying another app. You are launching a district operating model for classroom AI.
Guardrails are explicit, classroom expectations are visible, and interventions are measurable, with board-ready evidence on demand.
Responsible districts are not waiting for perfect certainty. They pilot deliberately and measure honestly.
🖧 Director of IT
Deployment effort, security, FERPA, manageability
There is no infrastructure to deploy. Our backend is hosted, and full rollout is 3 to 6 hours of hands-on time.
Analytics are 100% district-owned. Tenet never stores student data on its own servers, and per-district isolation is enforced in the database.
Force-install via Google Admin, an emergency kill switch, and explicit compatibility with your existing filter.
📚 Director of Curriculum
Responsible AI use, pedagogy, academic integrity
Your team writes the instructional rules in plain English, and we enforce them. We track teacher-reported reductions in answer-dumping.
Pedagogy becomes enforceable. The AI coaches instead of answering, subject-aware and grade-leveled, and invisible to students.
Teacher-by-teacher control means every classroom gets AI that fits its subject and its lesson.
🏫 Principal or Site Lead
Site readiness, teacher consistency, escalation
A concrete building playbook: a first-week checklist, a 20-minute weekly pulse, and clear escalation triggers.
Visibility into uneven rollout, so you can catch the classroom that never finished setup.
A ready message for families: when something is blocked, we coach and adjust, we do not punish normal mistakes.
🍎 Teacher
Classroom control, workload, student safety
You write your rules in plain English, like a mini lesson plan, and the AI follows them in your class. That is the difference between AI gave the answer and AI coached the thinking.
Five-minute setup. Three instant modes: Standard, Ultimate Focus, and Block All AI for exams.
Safety is automatic. DLP and seven classifiers screen every message before it sends, and Basic is invisible to teachers, with nothing to learn.
💙 Counselor
Early detection, supportive intervention
The self-harm classifier detects crisis signals, with academic-context guards so literature analysis is not flagged.
When the AI surfaces 988 or Crisis Text Line, the student sees a supportive overlay, resources rather than a punishment.
Real-time alerts in Pro route the incident to the right counselor in seconds.
Field battlecard

The objections you will hear most

Golden rule: listen first, lead with a fact rather than an opinion, and never use fear or false urgency.

Why do we need this on top of Securly or GoGuardian?
Complementary, not a replacement. They govern where students browse. We govern what students type, paste, and upload to AI, what comes back, and how the AI is allowed to behave. Most districts keep both.
Securly already does AI transparency.
Securly sends every prompt, raw, to their servers. Tenet does it on-device, so the prompt never leaves the browser. Frame it as an architectural difference for their counsel. Never call them non-compliant.
$8 is too expensive.
Reframe on the AI-active basis (grades 7 to 12, not all K-12), so the effective cost across the district stays well below platforms that bill every enrolled student. Offer a 30-day free Pro trial. Do not volunteer a discount.
We are a Microsoft or Edge district.
Be honest: Chrome-first today, Edge on the roadmap. Log it as a Microsoft trigger and keep them on Basic where it fits.
Can teachers really set their own rules without IT?
Yes. A teacher types a few sentences in plain English and saves. It takes about five minutes, needs no training, and applies only to their class, on every supported platform.
What if the classifiers are wrong?
They are a signal for a human, not a diagnosis, and they are not 100% precise or complete by design. The trigger, model, and safety-net layering reduces noise. Offer a 30-day silent evaluation so they see real numbers.
Sell with integrity

What Tenet does not do, say it before they ask

Knowing our limits is how you earn trust in the room

  • Chrome only, today. We do not yet cover Edge, Firefox, Safari, or native mobile apps. Edge is on the roadmap.
  • We do not replace your web filter. We pair alongside Securly, GoGuardian, or Lightspeed.
  • Classifiers are not perfect. They miss some things and over-flag others, so a human always makes the call.
  • Roster sync is CSV today. Live ClassLink and Clever integration ships fall 2026.
  • Basic has no counselor alerting. Crisis overlays are free, but routing the alert to a counselor is Pro. Disclose this up front.
Cheat sheet

Facts to have on the tip of your tongue

Defining feature
Plain-English district and teacher rules, enforced on every supported AI platform
Approved-AI control
Detects and blocks unapproved AI tools (Basic, free)
AI platforms governed
ChatGPT, Claude, Gemini, Copilot, Grok, MagicSchool, SchoolAI (7)
Safety classifiers
jailbreak, self-harm, bullying, illicit, violence, sexual content, student-record or peer-PII (7)
Pricing
Basic free. Pro $8 per AI-active student per year (grades 7 to 12)
Deploy method
Google Admin force-install, minutes to thousands of devices
Where prompts are processed
On the device, never sent to Tenet servers
Unique to us
Plain-English rule enforcement, outbound name pseudonymization, 100% on-device governance
Go deeper

Ready for the hard follow-ups?

This brief is the story. When a prospect asks "but how does that actually work?", reach for the companion set: a one-page vision and seven feature deep-dives that explain each capability in full.